Gateway Cinephiles

3-Minute Intro: It’s a Mad, Mad, Mad, Mad World

Screened: August 22, 2008
Format: Laserdisc (Special Edition)
Selected By: Stephanie

It would be difficult to imagine a more unlikely director of the archetype madcap ensemble comedy than Stanley Kramer. Coming out of Hell’s Kitchen with family roots deep in the film industry trenches, Kramer became a respected and award-showered producer capable of working within the studio system and on his own. Beginning in 1955, he moved on to directing his own features. He made a spate of acclaimed social issue dramas that reflected his own political sensibilities, including The Defiant Ones, Inherit the Wind, and Judgment at Nuremberg. Then, in 1963 Kramer set out to create a sprawling, zany comedy epic, the 70 mm, three-hour behemoth It’s a Mad, Mad, Mad, Mad World.

Fulfilling Hollywood’s contemporary taste for spectacle (the better to lure away television viewers), Mad World was assembled with a More Is More philosophy. This is evident in its enormous cast, its stunts, its plot, and its wild comedy blend of slapstick, puns, gentle satire, and outrageous sight gags. The film’s story is relatively simple—a dying confession leads to a greed-fueled race for buried treasure—but Mad World is really about grandiose wackiness, a vehicle to cram every recognizable 1960s comedic celebrity into the frame. Who cares that some of the cameos amount to Where’s Waldo reaction shots? The fact that the whole ridiculous enterprise still manages to be infectiously funny testifies to Kramer’s previously concealed talent for the genre.

Mad World’s marathon running time is a tale unto itself. The fabled 210-minute Cinerama premiere, complete with overture, intermission, and exit music and fictional police radio chatter to be piped into the theater restrooms, has unfortunately been lost. The film was such a hit that United Artists sliced it for the roadshow release to increase the number of times it could be screened in a day, then sliced it again for the general release, all without Kramer’s involvement. Decades later, the director was able to assist with the reconstruction of a 182-minute version for the Special Edition Laserdisc. Although some of the restored scenes are of poor quality, this remains the most complete version of the film ever produced, and is regarded as a cinematic treasure among film fans.